“There are very few people you work with who ‘just get it’ - but Phil does. He’s intuitive, creative, passionate and great at what he does. His ability to get under the skin of an audience and craft copy that really lands a message is amazing. Wouldn’t hesitate to recommend him. An enormous brand and copywriting talent!”

“In the ad/creative industry, we love a category & a pigeonholed role. But the world just doesn’t work that way anymore and good thinking doesn’t fit into easy categories. Phil is a good thinker. Yes, he can write. Yes, he’s creative but a good thinker should be all those things and more. From personal experience, I can wholeheartedly recommend Phil to anyone with a problem to solve who can tell department heads to go hang on their job descriptions. ”

“I had the pleasure of working with Phil on an initiative to help people share their stories and champion diversity and it was a great experience. He is incredibly down to earth and the energy he brings to projects makes him a driving force. It goes without saying that Phil is an excellent copy writer, but I’d like to especially call out his integrity and passion and I look forward to a time when our paths will cross again.”

“Phil is a skilled and passionate copywriter. We worked together on a number of projects to bring Just Eat’s responsible business proposition to life internally and externally. He is able to communicate complex ideas in simple but inspiring language that motivates and engages people and he could always pull great work out of the bag in the face of often very short deadlines and demanding expectations!”

“Phil is an excellent colleague to work with. We worked together on a project to bring alive the company’s policies and make them accessible. Phil’s understanding of the importance of messaging and tone of voice was key. He helped us with a tone of voice that was approachable without undermining the seriousness of the message.
Phil is a great colleague who builds strong cross-departmental relationships. The work I have seen him deliver on other projects, both internally and externally, serious and more light-hearted, raised them to the next level.”

“Phil is a fantastic manager and brings so much experience and energy to a team. His passion for brand and copy is enormous, and from big conceptual thinking to creating a snappy headline, Phil always pushes his team to create something brilliant. He leads with knowledge, drive, and above everything else, a lot of kindness. 10/10 would work with again.”

“I worked with Phil for around two years. He helped us to deliver some fantastic, creative projects for the business - devising copy and concepts for empoyee-facing activities like campaign launches and large-scale staff events. A regular co-host on the company’s weekly podcast, Phil helped colleagues understand the business through his unique dry sense of humour and passion for better. His enthusiasm for - and ability to bring to life - the brand was evident in every conversation. A genuinely nice guy to work with.”

“I’ve worked with Phil for two years. He is committed to applying the highest possible creativity to the brands he works on, and backs this up with positivity and energy. Phil is also a pleasure to work with, with a wonderful sense of humour and much more.”

“Phil is a very talented lead copywriter, I’ve been extremely impressed by the great work he has done in giving Just Eat a unique voice.

The success of our customer engagement campaigns globally, is also due to the work he has delivered, providing clear guidelines and personality to our brand. It makes customers engage with our comms again and again and again.

This is testament to his craftsmanship and clear vision in giving the brand a personality. It also shows great leadership.

Phil really cares about his craft and putting it to honest and meaningful use, whether it is commercial material or more serious matters (e.g. his recent involvement with the BLM / BAME initiative).

My team and I really rate his input as he brings strong arguments or alternative solutions to the conversation.”

“It’s rare that you come across a person like Phil. He’s an exceptional wordsmith and his creativity inspires all those around him. His kind, caring personality makes him a great boss, and his witty humour doesn’t go unnoticed. Phil’s been a real pleasure to work with and I hope our professional paths cross again someday. Thanks again for everything, Phil.”

“Phil is an incredibly creative individual that excels in understanding a target audience to deliver some of the best marketing copy I’ve seen in my career. Phil’s strengths far exceed just his copywriting abilities as he also has a very deep understanding of Marketing and the syntax behind the English language which provides invaluable insights to any projects success .

Having had the pleasure of working alongside Phil on projects at JET, I can say with confidence that he is very compassionate, quick-witted, and dedicated to delivering the best solution possible. I would love the opportunity to work with him again in the future.”

“I had the pleasure of working with phil on a BLM proposition at JET and He is exceptionally talented. He helped developing and produce content, he acted as liaison with studio. He is a great team player, reliable.

I would highly recommend Phil to anyone looking for a top-notch writer as he would be a valuable asset to any creative team.”

“Phil is a breath of fresh air to work with – he takes on any project no matter how big or small with the same fierce passion. He always finds time to include, uplift and validate others, and is also someone who is always down to socialising outside of work, which is something I, as a spanish person, *really* cherish (not during c-c-c-corona times, of course).

He elevates projects with witty and inclusive words and that is something to value in this world so filled with deafening noise.”

“What Phil lacks in physical beauty he more than makes up for, not just by being a fantastic creative, with the ability to distill huge ideas into simple, beautiful and often really funny lines, but also helping me progress in my own copywriting career.

He’s great to be around in the office, too, and is constantly there to offer inspiration to the team and lend professional mentoring to anyone who needs it, whether in his team or otherwise.

Pleasure to work with. Thanks for all your help, Phil.”

“Phil’s a very talented lead copywriter. He’s been the key driver in articulating Just Eat’s brand values. He doesn’t mind getting his hands dirty in the nitty gritty and he’s not afraid to push back if he believes something can be done better. He’s been a real asset at Just Eat and he’s been pretty good with the bantz too.”

“Words to describe working with Phil:

This guy has made me speechless. He is a step ahead of every idea I’ve ever had, his creative flair and unique ideas come so naturally to him making him one of the funniest, smartest and most brilliant copywriters I’ve worked with. Phil has taught me a lot over the time I worked with him and I really admire his passion and hunger to see his work flourish, collaborating with others effortlessly to achieve the best outcome for the brand.

Phil has always been a really good team leader and I’ve witnessed him really look after those under him,
He makes work FUN while making an inclusive positive environment that you just can’t help but want to be a part of. He also comes with built-in puns and a sound box (batteries and coffee required but not included.)”

“I can say with confidence that Phil is the most talented Copywriter I’ve met. Not only does he create headlines that work hard, and really clever conversations with customers, he also cares passionately about the work he produces, and more importantly, the team that’s around him.

When I reported into Phil at Just Eat, he taught me so many skills I’ve taken on to my next opportunity. And I can say for definite that if there’s anything else I need to know, or even if I need someone to hit the pub with for a chat, Phil is always there to offer support.”

“Phil has been commissioning me to write live gig/club reviews at Mixmag for 5+ years, and it’s always been a pleasure. He’s someone who’s truly passionate about what he does, and it shows in all of his work. Phil pushes me to be the best writer I can be at all times.”

“Phil was an incredible mentor to me. Besides being wickedly creative, he was an inspiring and motivating manager who helped me be the best copywriter I could be. Other teams led by Phil will know exactly what I’m talking about when I say that just when you think you’ve learned all you possibly could from this passionate thinker, he’ll blow you away with a totally out of this world campaign. Phil was both a pleasure and an honour to work with.”

“Phil was one of my key stakeholders in the Marketing team at Just Eat. After I headhunted him for his role, he had a real baptism of fire in the company and was in interviews not long after he joined - he took it well! I consistently received excellent feedback from candidates about Phil’s approach - regardless of the result for them. He has a real human and authentic quality about him which is reflected in the way he goes about his day. I really enjoyed my time working with Phil and wouldn’t hesitate to recommend him as a people manager and as a colleague.”

“Phil’s biggest strength lies in his unwavering determination to aim for the best and consistently over achieve. From the large scale, all encompassing campaigns across digital, print and brand to the smaller everyday tasks, Phil gives it everything he’s got. His passion for writing award winning, multi-channel content for a major rebrand, peak campaigns and beyond really shines through, with a questioning and inquisitive approach that is equally matched with his enthusiasm, passion and determination to get the best out of every project and person he works with.

Phil approaches situations that many would find difficult with diplomacy and integrity, he is a joy to work with and will always put a smile on your face, his copywriting isn’t bad either.”

“There are leaders, natural leaders, and then there’s Phil. Someone whose passion for copy and branding is infectious. He keeps copy standards high, provides clear and useful feedback and leads by example, which is why his team absolutely adore him. If you get the chance to have him on your team, grab it. You won’t regret it.”

“I worked with Phil at Moonpig, first as a freelancer, and then securing the permanent role of Lead Copywriter after blowing away the competition in the interview with his mix of copywriting skill, strategic thinking and mind set.

Phil lead the tone of voice for the award-winning Moonpig rebrand whilst also delivering day to day copy needs and peak campaigns. His approach is highly collaborative with a clear understanding that successful in-house creative can only be achieved by understanding other department’s priorities and building relationships.

He’s passionate about achieving the best he and his team can and has a strategic mindset that thinks beyond an individual brief to the bigger picture. Phil’s talent, character and genuine dedication to both the business he works for and the colleagues he works with make him an asset to any organisation.”

“Strategic copywriters are rare. Phil can take - or create - a concept and bring bags of commercial creative ideas to the table, that work across all channels, really landing a brand’s messaging.

We worked together on Moonpig’s recent award-winning rebrand. Phil handled a huge volume of copy that needed refreshing and inventing across a vast amount of creative from TV scripts to product descriptions.

He’s a hard-working and conscientious team player - with a warm heart and a big laugh. And, should you need them, a master of brilliantly terrible puns!”

“I had the pleasure of working with Phil at Moonpig – he was always friendly and easy to communicate with. Phil would take on board the objective of the challenge at hand, whether that was short copy needed for outdoor ads or a more involved strategic approach - coming up with the key idea and then shaping the stories which would carry us as a business through peak periods such as Valentine’s Day.

A total brand champion, understanding what makes your audience tick; managing to weave the brand tone of voice along with the channel needs into something which both worked and had humour! He writes with passion, always wants to do the best job and has an attitude which is open to change and ideas, making him a joy to work with.”

“I worked with Phil on the top-to-bottom rebranding of Moonpig, and he impressed from the outset.

A fantastic, creative copywriter with a deep understanding of strategic brand expression, he exhibits a desire and determination to get things right across every facet of his work. He can build and lead a team that creates compelling, characterful — and above all effective — work, up against tight deadlines and hectic schedules.

Enthusiastic, passionate but never precious - he was a vital member of the creative team. And along with his wit and good humour made sure that the whole process was a lot of fun.

You should definitely give him a call...”

“At the very start of the project, I remember seeing a document that Phil had put together to get his role at Moonpig. I was blown away. Nothing I had seen before then had come close to so brilliantly defining the personality of what this brand could be, highlighting it’s reason to exist, and enlightening the opportunity that lay before us.

His continued support throughout, and dogged determination to get it right, all whilst juggling multiple campaigns was impressive. It was clear that he understands brand, and can do that most difficult of things; make customers believe that you differentiate in a sea of sameness.

No wonder they hired him – you should too.”

“Phil Dudman is an exceptionally talented, award winning, strategic copywriter with experience spanning journalism, digital content for brands and above-the-line advertising. Exhibiting a wealth of multi-channel experience for some of London’s most well known brands and agencies, Phil is known maverick at building reliable teams for branded content that inspires action.
Phil is a keen and diligent lead with excellent insight, inherent strategic knowledge and presentation skills that exemplify his clever, innovative thinking.”

“Finding a manager like Phil is as rare as uncovering a diamond in the rough. Not only is he a ridiculously talented writer, but he has an uncanny way with words (whether written or spoken) creating unforgettable campaigns with heart. Regardless of his own busy schedule he’s always on hand to review a piece of work, give support and guidance, and deliver a barrel full of laughs!”

“Phil goes beyond looking at a brief from a traditional copywriter perspective. He adds considered and creative ideas that have proven to work across both campaign and editorial executions for our clients. Phil is a pleasure to work with!”